Speakers

I'm Co-founder of NSTAR and a Chartered Manager, working as a Global E-commerce Architect for eight-figure brands ready to break their regional ceilings.

My focus is structural: established brands often get stuck in siloed, regional growth, diluting value across a fragmented international presence. I don't offer commodity implementation, but build sustainable sovereignty, helping brands own defensible global assets rather than renting growth from platforms.

My work runs across three pillars: multi-continental P&L leadership, moving beyond tactical media buying to architect the advertising P&L itself; global harmonisation, closing the localisation gap through multi-lingual oversight across North America, Europe, the Middle East and Australia; institutional-grade governance, drawing on my Chartered Management status and executive mentorship background to bring ethical leadership and organisational design to e-commerce.