Customer Experience is fast becoming a major key differentiator for eCommerce retailers (no matter what size you are)! Sufficient focus was not provided on pre-emptive CX solutions during 2021, with anticipated key trends for 2022 focusing on improved technology and self-service. We will be discussing how important CX is and how to get it right!

Rebecca Griffiths
Primis
The Importance of Getting Customer Experience Right
About Rebecca Griffiths
Rebecca is a highly experienced CX innovator, having worked in multiple high profile businesses which have been at the forefront of the drive towards an eCommerce world (including, amongst others, Amazon). Rebecca has been at the centre of some major initiatives during her time at Amazon, being integral to the Amazon Prime team between 2008 and 2016.
Rebecca is passionate about all things CX and in 2020 decided to go it alone and set up Primis: a digital-first customer experience tool pioneering the next generation of CX, and is now forging ahead with making sure all brands provide CX the focus it deserves.