Behind the Label: How Data Is Making Fashion Better

11 Nov 2026
Keynote Theatre 1
Fashion is entering its most transparent era. AI-driven design, Digital Product Passports, and RFID tracking are converging to give every garment a story — verifiable, traceable, and honest. From the first sketch to the final stitch, data empowers brands, informs shoppers, and reshapes private label into something smarter and unmistakably better.
Speakers
Ben Smith
Ben Smith, Managing Director - Tu Clothing - Sainsbury's