From Blank to Brand: How I Built a £2M Embroidery Business
In 2021, Lucy Bowes started Lucy & Lola with a simple idea: source quality blank pet accessories and make them beautiful through embroidery and design. Four years later, the business has grown to nearly £2 million in annual revenue, entirely through content-led growth and a strong personal brand. In this session, Lucy shares exactly how she did it and what other product brand builders can learn from her journey